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Online mobile recharge platform FreeCharge raises $80 million in funding

FreeCharge, an online mobile recharge platform has announced that it raised $80 million in Series-C funding.

New investors Tybourne Capoital managements and Valiant Capital Management came onboard as part of this round while participation from existing investors, Sequoia Capital,RuNet and Sofina was also seen.

Recently, FreeCharge launched FreeCharge 'Delight.' This allowed the users to get rewarded for shopping at leading e-commerce players in the country. FreeCharge has also tie-ups as online promotion partner with top consumer brands such as Baskin Robbins and McDonalds.

"FreeCharge is at the forefront of the mobile commerce revolution which is taking place in India right now. We have been ahead of the curve and as a result, 85% of our transactions originate from mobile accompanied with very high customer loyalty. By virtue of the number of app transactions we drive, we are one of the biggest m-commerce players already.

"This round of funding will be primarily used for product innovations on mobile, team expansion and buildingFreeCharge as a household brand," said CEO of FreeCharge, Alok Goel.

According to FreeCharge, the mobile transactions of FreeCharge app have gone up 60x in past one year.

FReeCharge is a mobile commerce platform where customers can pay their DTH, mobile and utility payments across a number of major operators. The website also gives the users the power to make recharge free. Other than making the recharging process simple and convenient, FreeCharge also rewards its customers with discount coupons.